Malaysian KOLs visit and experience Da Nang

During their 4-day stay in the city, the Malaysian delegation visited and experienced such popular tourist attractions as the APEC Park, Dragon Bridge, Son Tra Night Market, Museum of Cham Sculpture, Han Market, My Khe Beach, Marble Mountains, Sun World Ba Na Hill Tourist Area, Bay Mau Nipa Palm Forest and Hoi An Ancient Town.

According to the municipal Department of Culture, Sports and Tourism, the trip not only helped the KOLs explore local tourist attractions, culture and cuisine, but also spread authentic and vivid stories about the beauty, people and positive energy of Da Nang through social media.

In recent times, Da Nang has continuously welcomed many international KOLs, KOCs (Key Opinion Consumers, and content creators from countries such as South Korea, Japan, China, Thailand, India, Malaysia, and the Middle East.

They have carried out promotional campaigns, and created thousands of videos and images that have spread strongly on TikTok, Instagram, YouTube and many other social media platforms.