Economics

“Made in Da Nang” product promotion program

By KIM OANH • 07/11/2026 15:18

DNO - The Da Nang Department of Industry and Trade, in collaboration with AEON MALL Da Nang, recently launched the “Made in Da Nang” product promotion program for 2026.

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The launch of the promotional program for “Made in Da Nang” products 2026. Photo: TAM DAN/ DNRT

The program is taking place from November 6 to 8 on the first floor of the AEON MALL Da Nang. It features 18 booths and display tables showcasing a series of consumer goods, including food and beverages, cosmetics, local specialties, health and beauty products, souvenirs, and other items.

This is the first in a series of four promotional events hosted by the Da Nang Department of Industry and Trade, in collaboration with various partners at shopping centers and supermarkets across the city. Following AEON MALL, the program will be rolled out at MM Mega Market Da Nang, Lotte, and Co-opmart Da Nang.

The department hoped that these promotional events would help “Made in Da Nang” products reach a broader customer base and enhance their brand recognition.

Alongside, the initiative provides local businesses with opportunities to better understand consumer preferences, identify potential partners, expand distribution networks, and gradually integrate more deeply into modern supply chains.

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"Made in Da Nang" products are on display at AEON MALL Da Nang. Photo: TAM DAN/DNRT

Under the theme “Trust in Vietnamese Products”, the Da Nang Department of Industry and Trade encourages residents and visitors to continue showing interest in, prioritizing, and supporting high-quality products with clear origins, including those that are produced in Da Nang.

Following the initial event at AEON MALL Da Nang, the “Made in Da Nang” promotional series will continue at MM Mega Market Da Nang from November 20 to 22, at Lotte Vietnam (Da Nang branch) from December 11 to 13, and at Co-opmart Da Nang from December 25 to 27.

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