DNO - An increasing number of foreign entrepreneurs and professionals are choosing to remain in Da Nang to celebrate Lunar New Year, embracing the vibrant coastal city not only as a festive destination, but as a place to live, work and build lasting roots.

This reality not only reflects the city’s strong investment climate and high quality of life, but also underscores the success of its international integration efforts, positioning Da Nang as an open, welcoming and truly livable global city.
S. Korean ex-pats make positive contributions.
South Koreans currently make up the largest foreign community in Da Nang, with an estimated 11,000 people living, working and investing in the central coastal city in recent years.
Their presence is evident across tourism, services, trade, real estate, supporting industries and technology, reflecting both economic dynamism and deepening bilateral ties.
While early South Korean investment was concentrated largely in tourism and hospitality services, many companies have since expanded operations into industrial parks and high-tech zones.
These projects have helped generate employment for local workers, contribute to economic restructuring and enhance the quality of growth.
Beyond business activities, a growing number of South Korean nationals have brought their families to settle long term in Da Nang, participating in cultural, educational and social initiatives, a clear indication of their increasingly strong attachment to the city.
During Lunar New Year, many South Korean families choose to remain in Da Nang, decorating their homes, visiting friends and joining traditional celebrations alongside local residents. Such everyday exchanges have strengthened cultural understanding and community bonds.

Kim Hee Mine, a South Korean interpreter, said most Korean enterprises appreciate Da Nang’s stable investment environment, proactive local authorities and improving quality of life. For many, staying through Tet is not only about work, but also about the city’s warmth and sense of opportunity.
Indian guests: New wave in services and cuisineAlongside long-established South Korean and Japanese communities, Indian nationals are steadily building a presence in Da Nang, representing a new wave in the city’s efforts to attract global talent and investment
While still modest in number, Indian entrepreneurs and professionals are making early contributions across information technology, trade, services, education and, notably, cuisine.
A growing number of Indian investors are choosing Da Nang as a base for startups, business expansion and even luxury destination weddings.
The city’s modern infrastructure, reasonable operating costs and safe living environment are frequently cited as key advantages.
These factors, combined with Da Nang’s strategic development vision, have positioned the central coastal city as an appealing destination for emerging international enterprises.
Anil Rajesh, the manager of Maharaja Indian Restaurant in Da Nang said the steady flow of international visitors and the friendliness of local residents create favorable conditions for foreign-owned establishments to thrive.

During Lunar New Year 2026, his restaurant plans to remain open while incorporating traditional Vietnamese decorations. “Da Nang is not only where we do business, but where we choose to build our future,” he said.
Similarly, Nidhi Arora, the owner of The Indian House restaurant chain, noted that opening a branch in Da Nang was driven by a desire to introduce authentic Indian flavors and cultural experiences to local residents and tourists.
During Tet, the sight of foreign residents visiting pagodas, exchanging New Year greetings and joining community festivities adds new dimensions to the city’s social landscape.
The growing Indian presence highlights Da Nang’s successful international integration and reinforces its reputation as a welcoming, dynamic and increasingly global city.
Japanese Enterprises invest strategically for the long term
Japan currently ranks as the leading source of foreign direct investment (FDI) in Da Nang, with 261 projects totaling more than US$1.14 billion in registered capital.
Japanese investments are concentrated in high value-added and sustainable sectors, including supporting industries, precision engineering, information technology, education, healthcare and high-quality services.
Beyond financial capital, many Japanese companies have dispatched experts and engineers to live and work long term in Da Nang, reinforcing their commitment to stable and lasting operations.
Japanese professionals have consistently praised the city’s transparent investment environment, well-developed infrastructure, young workforce and strategic orientation toward sustainable urban development.