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(QNO) - The upgrade of Vietnam - Thailand relations to a Comprehensive Strategic Partnership on May 16, 2025, opens new doors for tourism. For destinations like Quang Nam, it’s a chance to learn from Thailand’s success and drive sustainable growth.
Accordingly, enhanced cultural and educational exchanges lay the foundation for joint programs that highlight each country's strengths. Vietnam supports Thailand’s “Six Countries, One Destination” initiative and the expansion of direct flights to boost regional travel and ease pressure on major hubs.
Tourism cooperation between Vietnam and Thailand holds great promise. Linking Vietnam’s sites like Ha Long, Hoi An, and Hue with Thailand’s beaches and temples can create attractive joint tour packages, supported by shared culture, cuisine, and festivals.
Promoting Vietnamese - Thai language learning deepens cultural ties and enhances travel experiences. In 2024, nearly 1 million Vietnamese visited Thailand, while over 400,000 Thais came to Vietnam, showing strong growth potential.
Vietnam can also learn from Thailand’s tourism management, with cooperation focusing on infrastructure, services, promotion, and legal frameworks for joint projects.
Quảng Nam can learn from Thailand by building a strong, unique tourism brand like "Hoi An - Heritage and Sea," highlighting its culture, history, and nature. Diversifying tourism with eco-tourism, agricultural tours, and mountain experiences will attract travelers seeking authentic adventures.
Investing in digital marketing and partnerships, especially with Thai agencies, will help reach more tourists. Improving service quality and training tourism staff is key to creating memorable visits.
Finally, sustainable tourism is vital to protect Quang Nam’s heritage and environment, following Thailand’s example of cultural preservation and community-based tourism while managing overcrowding and promoting eco-friendly practices.
