Tourism

Da Nang's year-end tourism stimulus campaign launched

Translated by MAI DUNG Aug 15, 2025 17:22

DNO - The Da Nang Tourism Stimulus Campaign 2025, with many promotions and new experiences, aims to position Da Nang as a top destination and achieve the target of welcoming 17.3 million overnight visitors this year.

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The Da Nang Department of Culture, Sports and Tourism announced a tourism stimulus campaign for the last months of 2025. Photo: NGOC HA

The Da Nang Department of Culture, Sports and Tourism, on Friday, launched the year-end tourism stimulus campaign themed “New Da Nang - New Experiences”.

Lasting until October 31, the campaign features five special programmes focusing on preferential policies for tourists; experience passports; a wide range of attractive events and festivals; solutions to attract international visitors; and policies to boost MICE (Meetings, Incentives, Conferences, and Exhibitions) and wedding tourism.

Notably, a number of museums will open for free in celebration of National Day, including Da Nang, Cham Sculpture, Fine Arts, Sa Huynh Culture, Hoi An, Trade Ceramics, Folk Culture, Traditional Medicine, and Hoi An Local Products.

Also, the campaign introduces three themed experience passports: Da Nang Food Tour, Da Nang Heritage Tour, and Da Nang Green Tour, with 30,000 printed and 30,000 online copies offering direct discounts at participating locations. Visitors can collect passport stamps to win prizes.

Tourists can enjoy 50% discount on sightseeing tickets, and accommodation, food and beverage, entertainment services at New Orient Hotel, Dong Giang Heaven Gate, Fusion Resort & Villas Da Nang, and Wink Hotel.

Some tourist attractions like Sun World Ba Na Hills, VinWonders Nam Hoi An, Hoi An Memories, Furama Resort, Hoiana Resort, Son Tra Marina, The View, ICON Rooftop Bar offer new entertainment facilities with many incentives.

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“New Da Nang - New Experiences” is the central theme driving this tourism stimulus campaign. Photo: NGOC HA

Moreover, some new tourism products are introduced, including industrial tours to the Truong Hai Chu Lai auto assembly plant, visits to Sunkraft Beer craft brewery, and health and wellness tourism at Ngoc Linh ginseng farms, and the Po Mu heritage tree forest.

Visitors to Da Nang have a chance to receive more than 20,000 free vouchers and 20 - 50% discounts on accommodations, entertainment services, tourist sites, dining, shows, Han River cruises, and SM Green taxi.

Furthermore, the campaign "I love Da Nang" is launched to woo back international visitors who have been to Da Nang since 2020. The focus is on some key markets with their own highlights such as China, South Korea, Japan, ASEAN countries, and tourists arriving on new international flights in 2025.

The stimulus campaign has drawn more than 300 corporations and enterprises, plus over 200 business establishments, and technology solution providers.

Translated by MAI DUNG