OCOP Quang Nam - Green production to lead the market
(QNO) - Many OCOP (One Commune, One Product) products in Quang Nam are produced with a focus on green practices, environmental protection, and consumer health to anticipate market trends.
Clean green production
Quang Nam Medicinal Material Joint Stock Company's freeze-dried yoghurt is highly regarded in Quang Nam, Da Nang, and the surrounding areas, with sales nearing 1,000 boxes per month at a price of 65,000 VND each. This 3-star OCOP product secured first place in the 2024 startup competition.
The yoghurt is produced using clean methods, which preserve the original flavour, colour, shape, and nutritional value of traditional yoghurt, while maintaining a shelf life of up to one year. The company follows strict production standards, from raw materials to packaging, to ensure healthy products for consumers.
In addition, the company also produces Cordyceps, which is HACCP-certified and has received positive feedback in both local and international markets.
Currently, several businesses, like Nguyen Tien Phung's An Phuc, are adopting green production. His 3-star OCOP agarwood essential oil is made from Aquilaria trees and sold in Thailand and the Middle East. Mr. Phung promotes it for its health benefits.
Market advantages
Quang Nam's OCOP products, such as fish sauce, fruits, herbs, agarwood, and seafood, are following organic, VietGAP, and environmentally friendly practices.
These high-quality, green products have a competitive market edge, driving rural development and offering economic and environmental benefits. OCOP products adhere to strict safety and quality standards, with support from local authorities to maintain these practices.
The focus is on developing sustainable, safe, and clean products, reducing raw products, and ensuring strict quality control to meet market standards.