Tourism and craft village development

There are 30 traditional craft villages in Quang Nam. 11 of them are of aqua-agroforestry, 4 of fine- arts, 15 of wood, rattan and bamboo knitting, pottery, glass, garment, etc.

The craft villages provide jobs for the locals that can improve their income.

There are 96 cooperatives and 61 groups related to traditional craft villages, providing over 23,000 permanent jobs for local residents.

Besides, the craft villages are the places for Quang Nam indigenous cultural beauties.

Traditional craft products in Quang Nam have become popular with consumers, such as silk from Ma Chau, Dong Yen, Thi Lai; Ban Thach mats, Phuoc Kieu bronze products, Kim Bong carpentry, Cua Khe fish sauce, Tra Que vegetables, Thanh Ha pottery, bamboo and rattan products, and brocade made by ethnic minorities.

At the conference on tourism in traditional craft villages in Quang Nam held in Thang Binh district, several tourism experts proposed some solutions for sustainable development, namely, product commercialisation, cultural preservation of craft villages attached to tourism development.

It is considered that traditional craft villages have great potential for tourism development thanks to their indigenous values of traditional culture, agricultural civilisation, nature, which is attractive to visitors.

According to the World Tourism Organisation, nature-culture based or eco- tourism will be given priorities.

Some models of experience tourism have been employed in Quang Nam for years.

They contribute to consuming craft products, bettering the local income, reinforcing sustainable economic development, preserving and promoting craft village values effectively.

Tourism start-ups should focus on exploiting craft village values, connecting the craft villages together.

And traditional craft village development should be attached to local tourism. Thanks to tourism, customers’ approach to Quang Nam traditional craft products becomes easier.

QNN